Nicole Sellars Casting is a boutique casting and consulting service dedicated to helping networks and brands find the perfect face for their show, series, or live selling campaign. NSC specializes in casting on-camera experts, UGC creators and hosts across high-impact niches, including Health & Wellness, Fashion & Beauty, Jewelry, Home & DIY, Food & Travel, Sports, Entertainment & Lifestyle, and more!
From home shopping networks and digital livestreams to branded content campaigns and expert guest segments, NSC collaborates with television networks, production companies, major brands, and live social shopping platforms to source, vet, and book charismatic, credible, and camera-ready talent. With an unmatched eye for authenticity and performance, Nicole and her team ensure each talent brings not just screen presence but influence, expertise, and real audience connection.
With over three decades of experience in the TV and film Nicole Sellars has built a legacy of discovering and developing on-camera talent that captivates audiences and drives results. As the founder of  TV Hosting Academy and Nicole Sellars Casting (NSC), she has helped launch the careers of hundreds of on-air personalities and is a main casting source for live selling platforms and e-comm networks.
Whether you’re looking to cast a dynamic host, a niche expert, or a spokesperson who sells with substance, Nicole Sellars Casting delivers talent who elevate your brand and bring your vision to life.
If you don’t know your on-camera type, you’re invisible to the people who matter most.
Brands and networks aren’t guessing games; they’re searching for experts who fit a specific niche, category, and style. Without that clarity, you’ll get overlooked for someone who has already defined their lane and owns it.
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Casting directors aren’t just looking for talent; they’re looking for the right talent. This quiz is your chance to claim your category, own your expertise, and position yourself as the obvious choice.
 Looking to Hire Talent?
The wrong on-camera talent can cost your brand more than just money; it costs sales, credibility, and trust. At Nicole Sellars Casting, we solve that problem by connecting you with highly trained, experienced experts who know how to captivate, convert, and represent your brand with authority. We eliminate the guesswork so you don’t waste time or resources on talent that can’t deliver results.Â
Book a call now!